Meet The Team

 

We’re Fun, Social & Business Savvy.

Payton Backonen

Marketing & Public Relations Manager
Exemplar Consulting Group, LLC.

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WHAT I LOVE ABOUT EXEMPLAR
 

I love working with a team that constantly challenges me to grow in my career and think “outside the box.” I feel lucky to be surrounded by such an extraordinary group of professionals that are committed to upholding shared values each and every day.

AT EXEMPLAR Work Smart, Have Fun – See Us At Play
  • Content creation in the form of blog articles and other marketing materials
  • Performing SEO initiatives to help companies become visible on Google
  • Website Development & Design
  • Social Media Management
  • Building and assisting with digital marketing campaigns
  • Creating email marketing campaigns 
  • Helping clients build digital marketing strategies to achieve goals
  • Data Integrity

CREDENTIALS

Master of Business Administration 

University of Michigan-Dearborn

General Management

Michigan State University

LEADERSHIP

Volunteer at the Boys and Girls Club

THE REAL ME
I love spending time with my family and friends, traveling, cooking, playing volleyball and tennis, and watching sports
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