Episode 9 of CEO’s Get Real: Michael Minkasian, True North Testing

Michael Minkasian is an experienced business owner and entrepreneur. He recently created True North Laboratory LLC, which is a full service medical marijuana Testing Laboratory with locations in Michigan and California. True North Laboratory provides comprehensive potency and safety testing services using the most advanced methods and procedures to ensure that the needs of our clients are met.

 

Mr. Minkasian spent 25 years in the advertising industry before entering the Cannabis industry in 2017 through a friend. He took his advertising and marketing experience and analyzed the cannabis industry from being a manufacturer, distributor, lab, retailer, home delivery and cultivator. He decided that owning a Cannabis lab made the most sense, since every product must go through a lab. Additionally, the demand for labs is going to grow exponentially due to the legalization of marijuana across many states. His impressive experience in advertising and marketing combined with his industry knowledge of cannabis make him an inspirational expert and entrepreneur in the cannabis industry.

 

Tune into Episode 9 for further insight:

 

  • How legalization triggered the need for labs
  • How the cannabis lab business works
  • The goals of advertising in 2020
  • His perspective on President Trump & Chaos
  • Insight into Rioters, Looters and BLM

 

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We are Exemplar. We represent revolutionaries, game changers and impact businesses. We are across Law, Capital, Business and Tax.

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Over 50% of organizations continue to use the hourly bill and cost-plus pricing models. It is the most common billing method across service industries, and involves dynamic generation of billing records for projects, time, expenses, retainer balances, amounts owed and paid, and other information. Value-based pricing is the practice of setting the price of a service to the value received by the customer. Value-based pricing could easily be called “customer-based pricing” because that’s essentially what it is. It removes the above concerns and tensions that could arise between client and provider. Many clients prefer this type of pricing model as they would rather pay for the value received compared to the hours spent.
No Hourly Bill: Stop Trading Time For Money
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Exemplar Companies holistic structure provides you with a team of experts in law, tax and accounting, business strategy and investment banking. We work with clients across service areas and create outcomes our competitors can’t. Our small business experts can handle all your business needs, with one team. Meet the team: https://exemplarcompanies.com/team-member/ www.exemplarcompanies.com
Small Business Experts: All You Need Is One Team
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Exemplar is Reimagining How Professional Services are Delivered with Flexpertise, Which Offers Proactive Guidance and No Hourly Bill. Exemplar's Flexpertise process offers you a dedicated point of contact along with advice from our team of professionals across law, tax and accounting, strategy, and capital. • We start by understanding your business, your most pressing needs, and plans for continued growth. • From there, we work together and lend our expertise defining business and product strategy, legal considerations, tax planning, and capital options. • We will meet regularly and proactively to help you build your business while providing guidance where and when you need it. We guarantee fixed & value-based pricing only. Flexpertise is tailored to your business and budget with different pricing options, and as always, is delivered as value-based pricing without an hourly bill. www.exemplarcompanies.com
What is Flexpertise? Flexpertise Explained.
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Exemplar is Reimagining How Professional Services are Delivered with Flexpertise, Which Offers Proactive Guidance and No Hourly Bill. Exemplar's Flexpertise process offers you a dedicated point of contact along with advice from our team of professionals across law, tax and accounting, strategy, and capital. • We start by understanding your business, your most pressing needs, and plans for continued growth. • From there, we work together and lend our expertise defining business and product strategy, legal considerations, tax planning, and capital options. • We will meet regularly and proactively to help you build your business while providing guidance where and when you need it. We guarantee fixed & value-based pricing only. Flexpertise is tailored to your business and budget with different pricing options, and as always, is delivered as value-based pricing without an hourly bill. www.exemplarcompanies.com
Flexpertise: Catalyst for Continued Growth & Better Business Outcomes
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How did Augmented Reality Entrepreneur, Corey Mack, get involved in the Ventilator Business? Tune into to Episode 13 to find out! https://www.youtube.com/watch?v=eFuE4KxMLK8&t=717s Corey Mack founded LAFORGE Optical with the mission of developing the ‘missing link’ in Augmented Reality. He uses his engineering and design background to seamlessly integrate electronics and precision optics into a stylish and minimal form-factor. His company’s digital eyewear is the first to fully integrate a virtual display into a prescription lens for an AR application. Together with his team in the US, UK, Korea, Thailand, and Italy his company has created the world’s lightest augmented reality platform at a mere 27 grams. Episode 13 features interesting insight and perspective from the accomplished entrepreneur including: Inspiration behind the Company How to find your happy The difference between Laforge Optical and Competitors like Google Glass How the Pandemic Inspired him to enter into a new business The Future of Augmented Reality Censorship and Social Media The Need for National Policing Standards And more! The series of “CEOs Get Real” and “Influencers Get Real” provide their viewer’s insight into emerging new businesses, gives a glimpse into the minds of influential entrepreneurs, and gets real with candid conversations about everyday life. Producer: Robert A. Dobbins Producer: Christopher Marston Esq. Associate Producer: Jillian Sommerfeld Associate Producer: Payton Backonen Associate Producer: Jeff Hirka www.exemplarcompanies.com
Entrepreneur, Corey Mack, discusses inspiration behind Ventilator Business: CEO’s Get Real 13-2
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CEO’s Get Real- Syed Gilani: What makes the Rideshare Platform, Safr, Safer? Syed Gilani is the CEO and President of Safr, ridesharing startup focused on women empowerment. He is a seasoned business leader with extensive experience in North American, Asian, Middle Eastern and European markets. He has started and led many successful ventures over more than two decades of his journey in the business world. A Harvard graduate, Syed Gilani was awarded as one of the outstanding Asian American Business Leaders in the United States. Syed is also actively involved in many social causes including economic empowerment, social justice and business leadership. He is a strong supporter of entrepreneurship and regularly coaches young entrepreneurs across the world. Tune into Episode 12 to see how Syed is making a positive impact on the world, as he believes in empowering women and creating an equal playing field for all genders. Additionally, Episode 12 features insight into: The New ride-share company focused on empowering women Insight into why the spiritual element of life is important How culture impacts success Advice for entrepreneurs The rising importance of nationalism Global consciousness on environmental impacts Why people, not government, are responsible for changing the world The series of “CEOs Get Real” and “Influencers Get Real” provide their viewer’s insight into emerging new businesses, gives a glimpse into the minds of influential entrepreneurs, and gets real with candid conversations about everyday life. Producer: Robert A. Dobbins Producer: Christopher Marston Esq. Associate Producer: Jillian Sommerfeld Associate Producer: Payton Backonen Associate Producer: Jeff Hirka www.exemplarcompanies.com
CEO’s Get Real- Syed Gilani: What makes the Rideshare Platform, Safr, Safer?
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Artist and creator of the Tribal Body Marker, Amir Magal is inspiring yoga and festival communities all over the world to take a breath and spark deep soul connections through the sacred art of tribal marking. Tune into Episode 14 for further insight on the following topics: • About Tribal Markets • How Amir knew he could turn his passion into a business • How he scaled his business • Overcoming challenges in his business • Advice from an entrepreneur And More! The series of “CEOs Get Real” and “Influencers Get Real” provide their viewer’s insight into emerging new businesses, gives a glimpse into the minds of influential entrepreneurs, and gets real with candid conversations about everyday life. Producer: Robert A. Dobbins Producer: Christopher Marston Esq. Associate Producer: Jillian Sommerfeld Associate Producer: Payton Backonen Associate Producer: Jeff Hirka www.exemplarcompanies.com
CEO’s Get Real: Episode 14- Amir Magal, CEO & Founder of Tribal Markers
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CEO's Get Real- Episode 13: Corey Mack, CEO LaForge Optical & Aura Medical Ventilators. Corey Mack founded LAFORGE Optical with the mission of developing the ‘missing link’ in Augmented Reality. He uses his engineering and design background to seamlessly integrate electronics and precision optics into a stylish and minimal form-factor. His company’s digital eyewear is the first to fully integrate a virtual display into a prescription lens for an AR application. Together with his team in the US, UK, Korea, Thailand, and Italy his company has created the world’s lightest augmented reality platform at a mere 27 grams. Episode 13 features interesting insight and perspective from the accomplished entrepreneur including: • Inspiration behind the Company • How to find your happy • The difference between LaForge Optical and Competitors like Google Glass • How the Pandemic Inspired him to enter into a new business • The Future of Augmented Reality • Censorship and Social Media • The Need for National Policing Standards And more! The series of “CEOs Get Real” and “Influencers Get Real” provide their viewer’s insight into emerging new businesses, gives a glimpse into the minds of influential entrepreneurs, and gets real with candid conversations about everyday life. Producer: Robert A. Dobbins Producer: Christopher Marston Esq. Associate Producer: Jillian Sommerfeld Associate Producer: Payton Backonen Associate Producer: Jeff Hirka www.exemplarcompanies.com
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Syed Gilani is the CEO and President of Safr, ridesharing startup focused on women empowerment. He is a seasoned business leader with extensive experience in North American, Asian, Middle Eastern and European markets. He has started and led many successful ventures over more than two decades of his journey in the business world. A Harvard graduate, Syed Gilani was awarded as one of the outstanding Asian American Business Leaders in the United States. Syed is also actively involved in many social causes including economic empowerment, social justice and business leadership. He is a strong supporter of entrepreneurship and regularly coaches young entrepreneurs across the world. Tune into Episode 12 to see how Syed is making a positive impact on the world, as he believes in empowering women and creating an equal playing field for all genders. Additionally, Episode 12 features insight into: The New ride-share company focused on empowering women - Insight into why the spiritual element of life is important - How culture impacts success - Advice for entrepreneurs - The rising importance of nationalism - Global consciousness on environmental impacts - Why people, not government, are responsible for changing the world The series of “CEOs Get Real” and “Influencers Get Real” provide their viewer’s insight into emerging new businesses, gives a glimpse into the minds of influential entrepreneurs, and gets real with candid conversations about everyday life. Producer: Robert A. Dobbins Producer: Christopher Marston Esq. Associate Producer: Jillian Sommerfeld Associate Producer: Payton Backonen Associate Producer: Jeff Hirka www.exemplarcompanies.com
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