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The series of “CEOs Get Real” and “Influencers Get Real” provide their viewer’s insight into emerging new businesses, gives a glimpse into the minds of influential entrepreneurs, and gets real with candid conversations about everyday life.

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YouTube Video UC4oqDdLSH4V1CI8Mi9oiLfQ_vZmPF0m9__Y Guest Adam Torres, host & founder of Mission Matters podcast in Los Angeles talks about how to create a podcast and turn it into a thriving business. Mission Matters Media is a media, publishing and podcast marketing agency dedicated to the needs of business owners, entrepreneurs and executives. As a master of microcontent, international speaker and author of multiple books Adam has been producing up to 12 short-form podcasts per day, with over 3000 releases in the past couple years. Host Christopher Marston Esq., CEO of Exemplar Companies guides us through an exploration of meaning, motivation, business mindset, and keys that will help entrepreneurs, startups and small businesses fine tune their 'why' and their personal vision and story. Adam began his career in the finance industry and after 13 years, decided to make a career switch into the media business. Learn about his journey, along with what kept him going along the way in Episode 10 as well as: • Advice for discovering your life calling • Listening to your purpose and path • Inspiration behind his business model & brand • Social Media & Censorship • How tough times in 2020 are opportunities for those struggling The series of “CEOs Get Real” and “Influencers Get Real” provide their viewer’s insight into emerging new businesses, gives a glimpse into the minds of influential entrepreneurs, and gets real with candid conversations about everyday life. Producer: Robert A. Dobbins Producer: Christopher Marston Esq. Associate Producer: Jillian Sommerfeld Associate Producer: Payton Backonen Associate Producer: Jeff Hirka www.exemplarcompanies.com
Guest Adam Torres, host & founder of Mission Matters podcast in Los Angeles talks about how to create a podcast and turn it into a thriving business. Mission Matters Media is a media, publishing and podcast marketing agency dedicated to the needs of business owners, entrepreneurs and executives. As a master of microcontent, international speaker and author of multiple books Adam has been producing up to 12 short-form podcasts per day, with over 3000 releases in the past couple years. Host Christopher Marston Esq., CEO of Exemplar Companies guides us through an exploration of meaning, motivation, business mindset, and keys that will help entrepreneurs, startups and small businesses fine tune their 'why' and their personal vision and story. Adam began his career in the finance industry and after 13 years, decided to make a career switch into the media business. Learn about his journey, along with what kept him going along the way in Episode 10 as well as: • Advice for discovering your life calling • Listening to your purpose and path • Inspiration behind his business model & brand • Social Media & Censorship • How tough times in 2020 are opportunities for those struggling The series of “CEOs Get Real” and “Influencers Get Real” provide their viewer’s insight into emerging new businesses, gives a glimpse into the minds of influential entrepreneurs, and gets real with candid conversations about everyday life. Producer: Robert A. Dobbins Producer: Christopher Marston Esq. Associate Producer: Jillian Sommerfeld Associate Producer: Payton Backonen Associate Producer: Jeff Hirka www.exemplarcompanies.com
CEO's Get Real ep. 10 - Adam Torres: Mission Matters podcast on purpose, microcontent and censorship
YouTube Video UC4oqDdLSH4V1CI8Mi9oiLfQ_vZmPF0m9__Y
Guest Michael Malkasian of True North Testing in Los Angeles talks about how to grow a cannabis lab and a different approach he took on how to make cannabis work for him as a business. Host Christopher Marston Esq., CEO of Exemplar Companies guides us through an exploration of cannabis law, business, and misconceptions that will help cannabis entrepreneurs and help startups and small businesses expand their knowledge and expertise. Michael Minkasian is an experienced business owner and entrepreneur. He recently created True North Laboratory LLC, which is a full service medical marijuana Testing Laboratory with locations in Michigan and California. True North Laboratory provides comprehensive potency and safety testing services using the most advanced methods and procedures to ensure that the needs of our clients are met. Mr. Minkasian spent 25 years in the advertising industry before entering the Cannabis industry in 2017 through a friend. He took his advertising and marketing experience and analyzed the cannabis industry from being a manufacturer, distributor, lab, retailer, home delivery and cultivator. He decided that owning a Cannabis lab made the most sense, since every product must go through a lab. Additionally, the demand for labs is going to grow exponentially due to the legalization of marijuana across many states. His impressive experience in advertising and marketing combined with his industry knowledge of cannabis make him an inspirational expert and entrepreneur in the cannabis industry. Tune into Episode 9 for further insight: • How legalization triggered the need for labs • How the cannabis lab business works • The goals of advertising in 2020 • His perspective on President Trump & Chaos • Insight into Rioters, Looters and BLM The series of “CEOs Get Real” and “Influencers Get Real” provide their viewer’s insight into emerging new businesses, gives a glimpse into the minds of influential entrepreneurs, and gets real with candid conversations about everyday life. Producer: Robert A. Dobbins Producer: Christopher Marston Esq. Associate Producer: Jillian Sommerfeld Associate Producer: Payton Backonen Associate Producer: Jeff Hirka www.exemplarcompanies.com
CEO's Get Real Ep. 9 - Michael Malkasian of True North Testing analytical cannabis lab.
YouTube Video UC4oqDdLSH4V1CI8Mi9oiLfQ_nnjkFDFD95Y
FULL EPISODE: https://www.youtube.com/watch?v=T8yzBJ2lHXo&t=15s COVID-19 has affected many industries, and the Wine Vineyard Industry is definitely one of them. Vineyard owners have one priority: to make changes that give its guests the experience they want. But how can Vineyards such as the Lerner Project do this as the weather begins to change, and outdoor seating becomes unpleasant. Stu Lerner, CEO of Lerner Project, joins host Christopher Marston on Episode 8 of CEO’s Get Real. Stu Lerner has spent the last four decades nurturing his deep appreciation for the great vineyards and wines of Napa Valley. He has shared his journey over the years with his wife, Karen, along with their friends and family. More recently, alongside winemaker and business partner Russell Bevan, the Lerners have turned their dream of having their own Napa Valley winery into reality. What ends up in the glass is never a solo effort. At Lerner Project, the team is small, but they share a huge passion for translating the authentic characteristics of vine, soil and climate - the terroir of Napa Valley - into wines that bear the Lerner Project label. They accomplish this with mutual dedication and patience, one bottle at a time. The series of “CEOs Get Real” and “Influencers Get Real” provide their viewer’s insight into emerging new businesses, gives a glimpse into the minds of influential entrepreneurs, and gets real with candid conversations about everyday life.
How COVID-19 is Changing Napa Valley: Episode 8 CEO’s Get Real- Stu Lerner Clip 08-003
YouTube Video UC4oqDdLSH4V1CI8Mi9oiLfQ_xq94BbUc65E
FULL EPISODE: https://www.youtube.com/watch?v=T8yzBJ2lHXo&t=15s “In Napa, the Vineyards are everything! 90% of it comes down to the soil, and 10% comes down to the winemaker. Without soil, you aren’t going to make long lasting wine.”- Stu Lerner Stu Lerner, CEO of Lerner Project, joins host Christopher Marston on Episode 8 of CEO’s Get Real. Stu Lerner has spent the last four decades nurturing his deep appreciation for the great vineyards and wines of Napa Valley. He has shared his journey over the years with his wife, Karen, along with their friends and family. More recently, alongside winemaker and business partner Russell Bevan, the Lerners have turned their dream of having their own Napa Valley winery into reality. What ends up in the glass is never a solo effort. At Lerner Project, the team is small, but they share a huge passion for translating the authentic characteristics of vine, soil and climate - the terroir of Napa Valley - into wines that bear the Lerner Project label. They accomplish this with mutual dedication and patience, one bottle at a time. The series of “CEOs Get Real” and “Influencers Get Real” provide their viewer’s insight into emerging new businesses, gives a glimpse into the minds of influential entrepreneurs, and gets real with candid conversations about everyday life.
The Wine Industry: It’s All About the Soil! Episode 8 of CEO’s Get Real- Stu Lerner Clip 08-002
YouTube Video UC4oqDdLSH4V1CI8Mi9oiLfQ_YofO2b2WuF0
FULL EPISODE: https://www.youtube.com/watch?v=T8yzBJ2lHXo&t=15s Stu Lerner entered in the Wine Industry not as a hobby, but as a business. He was determined to make wine that people want to drink and can afford to drink. The industry is changing as the price continues to rise, and people aren’t able to even try wine because of the price point. Stu Lerner, CEO of Lerner Project, joins host Christopher Marston on Episode 8 of CEO’s Get Real. Stu Lerner has spent the last four decades nurturing his deep appreciation for the great vineyards and wines of Napa Valley. He has shared his journey over the years with his wife, Karen, along with their friends and family. More recently, alongside winemaker and business partner Russell Bevan, the Lerners have turned their dream of having their own Napa Valley winery into reality. What ends up in the glass is never a solo effort. At Lerner Project, the team is small, but they share a huge passion for translating the authentic characteristics of vine, soil and climate - the terroir of Napa Valley - into wines that bear the Lerner Project label. They accomplish this with mutual dedication and patience, one bottle at a time. The series of “CEOs Get Real” and “Influencers Get Real” provide their viewer’s insight into emerging new businesses, gives a glimpse into the minds of influential entrepreneurs, and gets real with candid conversations about everyday life.
The Two Types of Wine Businesses in Napa Valley. Episode 8 CEO’s Get Real- Stu Lerner Clip 008-01.
YouTube Video UC4oqDdLSH4V1CI8Mi9oiLfQ_kTWIbNYjuMI
FULL EPISODE: https://www.youtube.com/watch?v=T8yzBJ2lHXo&t=15s People are leaving the state of California at record numbers. Businesses are being driven out and forced to relocate due to unimaginably high taxes and less opportunities to successfully operate a small businesses. Are there any advantages to having a small business in California anymore? Christopher Marston, CEO of Exemplar Companies and Stu Lerner weigh in on this topic. Stu Lerner, CEO of Lerner Project, joins host Christopher Marston on Episode 8 of CEO’s Get Real. Stu Lerner has spent the last four decades nurturing his deep appreciation for the great vineyards and wines of Napa Valley. He has shared his journey over the years with his wife, Karen, along with their friends and family. More recently, alongside winemaker and business partner Russell Bevan, the Lerners have turned their dream of having their own Napa Valley winery into reality. What ends up in the glass is never a solo effort. At Lerner Project, the team is small, but they share a huge passion for translating the authentic characteristics of vine, soil and climate - the terroir of Napa Valley - into wines that bear the Lerner Project label. They accomplish this with mutual dedication and patience, one bottle at a time. The series of “CEOs Get Real” and “Influencers Get Real” provide their viewer’s insight into emerging new businesses, gives a glimpse into the minds of influential entrepreneurs, and gets real with candid conversations about everyday life.
Owning a Small Business in California- CEO’s Get Real- Episode 8 with Stu Lerner: Clip 08-004
YouTube Video UC4oqDdLSH4V1CI8Mi9oiLfQ_mIfSnp-imjM
Stu Lerner, CEO of Lerner Project, joins host Christopher Marston on Episode 8 of CEO’s Get Real. Stu Lerner has spent the last four decades nurturing his deep appreciation for the great vineyards and wines of Napa Valley. He has shared his journey over the years with his wife, Karen, along with their friends and family. More recently, alongside winemaker and business partner Russell Bevan, the Lerners have turned their dream of having their own Napa Valley winery into reality. What ends up in the glass is never a solo effort. At Lerner Project, the team is small, but they share a huge passion for translating the authentic characteristics of vine, soil and climate - the terroir of Napa Valley - into wines that bear the Lerner Project label. They accomplish this with mutual dedication and patience, one bottle at a time. Tune into Episode 8 for insight into: Stu’s 30 year career in the Pallet Industry His favorite type of Napa Valley wine How he got involved in the Wine Industry How the wine industry has changed over time A day in the Life of Stu at the vineyard Adapting to COVID-19 in the wine industry California’s rising prices pushing businesses to other states
CEO's Get Real- Episode 8: Stu Lerner from Lerner Project, Napa Valley Wine Vineyard
YouTube Video UC4oqDdLSH4V1CI8Mi9oiLfQ_T8yzBJ2lHXo
CEO's Get Real: Episode 7 with Ise Lyfe, CEO of Lyfe Productives. FULL EPISODE: https://www.youtube.com/watch?v=Tc5GXxXeMKw&feature=youtu.be How does Ise Lyfe create value for the companies he works with? By finding undiscovered and underserved markets. Ise Lyfe has taken on some big clients doing this, including Comedy Central, the Los Angeles Department of Transportation, Deloitte, the National Fair Housing Online, Prosperity Now, and more. Ise Lyfe, CEO of of Lyfe Productives, is a spoken word and hip-hop artist as well as an entrepreneur, educator, community organizer, and activist in California. Lyfe Productives has been operating for 16 years as a social marketing and education firm focused on product development. The series of “CEOs Get Real” and “Influencers Get Real” provide their viewer’s insight into emerging new businesses, gives a glimpse into the minds of influential entrepreneurs, and gets real with candid conversations about everyday life.
CEO's Get Real: Ise Lyfe- The Value in Finding Undiscovered Markets 07-002
YouTube Video UC4oqDdLSH4V1CI8Mi9oiLfQ_iCxUPTynyoE
FULL EPISODE: https://www.youtube.com/watch?v=Tc5GXxXeMKw&feature=youtu.be Are gangs and capitalism similar? Ise Life thinks so. He explains the importance of humbling yourself as a new, young, or aspiring entrepreneur when entering the entrepreneurial game. “Humble yourself and learn from going and taking those lower hanging fruits." Ise Lyfe, CEO of of Lyfe Productives, is a spoken word and hip-hop artist as well as an entrepreneur, educator, community organizer, and activist in California. Lyfe Productives has been operating for 16 years as a social marketing and education firm focused on product development. The series of “CEOs Get Real” and “Influencers Get Real” provide their viewer’s insight into emerging new businesses, gives a glimpse into the minds of influential entrepreneurs, and gets real with candid conversations about everyday life.
CEO’s Get Real- Ise Lyfe: Advice for Aspiring Entrepreneurs 07-001
YouTube Video UC4oqDdLSH4V1CI8Mi9oiLfQ_lXsEim59aGM
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Exemplar Business Continuity During COVID-19

Exemplar Business Continuity During COVID-19

Dear Exemplar Community, As COVID-19 continues to impact communities globally, I want to update you on our plan that we have taken to ensure the continuity of our offerings and services for you. As an innovative firm with national operations, Exemplar's services will...

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